
About our online store
At Shopniftyy, fashion is more than just clothing — it’s a way of celebrating individuality, confidence, and the beauty of every woman’s unique journey. Founded by WeAreFumo GmbH, our mission has always been to design pieces that not only look stunning but also make you feel empowered from the inside out.
We believe that style should be a reflection of who you are, not just a passing trend. That’s why each collection at Shopniftyy is thoughtfully created to blend timeless elegance with contemporary flair, offering versatile pieces that you can wear for years to come. From everyday essentials that bring comfort and ease, to statement outfits that turn heads, we craft fashion for every chapter of your story.
Every garment is made with meticulous attention to detail — from selecting high-quality fabrics to ensuring perfect fits for different body shapes. We work closely with skilled artisans and trusted suppliers to create clothing that feels as good as it looks, without compromising on durability or style.
At Shopniftyy, we are inspired by the women who wear our designs. Whether you’re stepping into the office, heading to brunch with friends, or dressing for a special celebration, we want you to feel confident, radiant, and unapologetically yourself.
WeAreFumo GmbH is proud to be more than just a fashion brand — we are a community that celebrates women, embraces diversity, and supports self-expression through style. Our promise is to continue delivering collections that inspire confidence, spark joy, and help you shine in every moment.